DIRECT SELLING INDUSTRY BOUND TO GROW
The year 2020, the year of pandemic badly affected the world economy. Businesses suffered losses that resulted in lay-offs and wage reduction but one industry faced the situation bravely, the Indian Direct selling industry which not only maintained its tempo but in many cases even surpassed the pre-pandemic levels. The reason behind the success of Direct selling is its flexibility of operations. A Direct seller is not an employee but an entrepreneur equivalent to any other business owner or professional.
“A Direct selling company should aim to contribute to the growth of the country and the lives of its Direct sellers with its thoughtful and well-devised direct selling program. Direct sellers need education, training, motivation, and of-course rewards for their efforts, now and then. Products being sold should be usable, affordable, and pocket-friendly”. These are the values cherished and strived by Altos said Mr Abhishek Gupta, its Managing Director. “With every passing day, we are launching new products viz Cosmetics, Groceries, Medicines etc. And guess what? Our products are affordable and pocket-friendly too. Even a common Indian consumer can afford and consume their bouquet of over 300 products.
Talking about Altos, Mr Abhishek Gupta asserts, “Our basic motto is ‘Health and wellness, it is our aim that we aspire for and also to develop the health of all Indians.” He further ascertains that Indian Direct selling industry is bound to grow manifold and so is Altos.